nuud User Generated Content | Onda Socials - Social Media Management that makes waves

Content Creation

What did we do?

Before founding Onda Socials, I collaborated with nuud, a sustainable deodorant, as a freelancer to create user-generated style content for their ads. The goal was to deliver authentic, relatable, real-life scenarios that could be directly integrated into their marketing activities.

Establishing the approach

The focus was on producing content that reflected the brand's values - sustainability, transparency, and authenticity - focusing on minimal ingredients that don't harm the body, while maintaining flexibility so the material could be used across multiple channels if needed.

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Execution in practice

Created video content in a UGC style to ensure relatability and authenticity
Delivered ready-to-use assets tailored to nuud's guidelines and brand look and feel
Ensured versatility of the material so it could be adapted for paid ads as well as socials if needed

The outcome

nuud successfully used the content across ad campaigns. This provided the brand with seasonal, authentic material to engage their audience while keeping communication consistent with their brand voice.

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