AMARI Wear User Generated Content | Onda Socials - Social Media Management that makes waves

Content Creation

What did we do?

Before founding Onda Socials, I collaborated with AMARI Wear, a Swiss brand for active wear, as a freelancer to create user-generated style content for their campaigns. The goal was to deliver light and relatable visuals while promoting their end of summer sale that could be directly integrated into their marketing activities.

Establishing the approach

The focus was on producing content that reflected the brand's values - made for women, comfortability in mind, and making one feel comfortable regardless of what size - while maintaining flexibility so the material could be used across multiple channels and purposes.

Execution in practice

Created video content in a UGC style to ensure relatability and authenticity
Delivered ready-to-use assets tailored to AMARI Wear's brand look and feel
Ensured versatility of the material so it could be adapted for ads but also organic social if needed

The outcome

AMARI Wear successfully used the content across ad campaigns. This provided the brand with authentic and lighthearted content to engage their audience while keeping communication consistent with their brand.

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