UGC for Swiss brand specializing in Dental Hygiene

Alpine White needed UGC-style video content for ads: authentic, platform-native material that could run as ad creatives without looking like ads.

Rather than producing a single creative and hoping it converts, the deliverable was structured as a creative testing set: one video built around different hook types, designed to be tested against each other in a paid campaign.

Three distinct hook approaches were developed, each opening the video differently, each targeting the same product from a different angle. This gives Alpine White the ability to run A/B or multivariate tests from day one: put budget behind all three, identify the strongest performer and scale that specific creative.

A complete creative set: Videos, each with a distinct hook and narrative angle, formatted for paid social placement. The set is built to be tested.